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New Google Court Doc: Open Web Is In Rapid Decline
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Google&#039;s CEO, Sundar Pichai, said in May that web publishing is not dying. Nick Fox, VP of Search at Google, said in May that the web is thriving. But in a court document filed by Google on late Friday, Google&#039;s lawyers wrote, &quot;The fact is that today, the open web is already in rapid decline.&quot;
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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google AI Mode expanded beyond English, into Hindi, Indonesian, Japanese, Korean...
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New data from Similarweb shows that almost all ChatGPT users also use Google, but only 15% of Google users also use ChatGPT. This shows that Google, for now, is still super dominant, despite ChatGPT&#039;s growth.
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Google Search Console Drops Support For 6 Deprecated Structured Data Types
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Google is dropping support for six of the seven deprecated structured data types it announced back in June. Google Search Console&#039;s Search Console rich result reporting, the Rich Result Test, and the list of Search appearance filters will stop showing on September 9 for Course Info, Claim Review, Estimated Salary, Learning Video, Special Announcement, and Vehicle Listing but not Book Actions.
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<a class="block text-primary" href="https://www.seroundtable.com/category/google-adwords" aria-label="Read more of the topic Google Ads">
Google Ads
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<h2 class="block text-black-text text-left font-bold text-xl pb-2">
<a href="https://www.seroundtable.com/google-ads-ai-max-metrics-40075.html">
Google Ads AI MAX Metrics: Expanded Matches &amp; Expanded Landing Pages
</a>
</h2>

<a href="https://www.seroundtable.com/google-ads-ai-max-metrics-40075.html">
<img src="https://images.seroundtable.com/google-ai-max-1757330547.jpg" alt="Google Ads AI MAX Metrics: Expanded Matches &amp; Expanded Landing Pages" />
</a>

<p class="block text-gray-text text-lg pb-4 xl:leading-loose pr-6">
Google supposedly added two new metrics within the Google Ads AI Max campaigns for improved tracking and reporting. One is named expanded matches and the other is named expanded landing pages.
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Sep 9, 2025 - 7:31 am
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<a class="block text-primary" href="https://www.seroundtable.com/category/google-adwords" aria-label="Read more of the topic Google Ads">
Google Ads
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<a href="https://www.seroundtable.com/connect-web-app-advertising-google-ads-40070.html">
Google Ads Connection To Your Web &amp; App Advertising
</a>
</h2>

<a href="https://www.seroundtable.com/connect-web-app-advertising-google-ads-40070.html">
<img src="https://images.seroundtable.com/google-ads-connections-1757254369.jpg" alt="Google Ads Connection To Your Web &amp; App Advertising" />
</a>

<p class="block text-gray-text text-lg pb-4 xl:leading-loose pr-6">
Google Ads announced new features &quot;aimed at bridging this gap&quot; between your advertising across both your website and app. There are new unified workflows and reporting with in-product nudges, unified conversions, and a combined overview card. Plus a new way to measure app installs from web campaigns.
</p>

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Sep 9, 2025 - 7:21 am
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Google AI Mode To Become Default For Google Search Soon (Maybe Not...)
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EU Fines Google $3.5 Billion; Must Divest Part Of Ad-Tech Business
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Daily Search Forum Recap: September 5, 2025
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Sep 5, 2025
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